An AI product line for direct sales companies

Give every rep the product every business is asking about: AI.

A turnkey system your reps learn, get certified in, and sell to the small businesses in their own neighborhood. We build it, host it, teach it, and keep it current. Your field sells it.

See the three levels

Built by former Amway Crown Lennon Ledbetter and AI founder Chuck Goetschel.

Your product line

Now including AI in 3

New
1

Learn

Recurring

Monthly AI membership and community

2

Certify

One-time

Verified Applied AI credential

3

Earn

Monthly services

Five AI service kits reps sell to local businesses

Hosted, taught, and updated for you.

Your reps need something people already want.

72%

of employees say AI is already used at work

INTOO / The Harris Poll, 2026

faster job growth for roles that require AI skills

PwC 2026 Global AI Jobs Barometer

5

AI services reps can demo in under a minute

AI in 3 core service kits

One system, three levels

Learn. Certify. Earn.

Each level is a product on its own. Together they take a rep from never having used AI to running a local AI services business.

1Level 1 · Learn

AI learning and community, built for people who aren't technical.

The membership is where reps and their customers get comfortable with AI and keep up as it changes. No code, no jargon. If you can use email, you can do this.

A recurring monthly membership.

Live weekly coaching

Group sessions every Tuesday at 6pm Pacific.

Every top AI in one place

Leading AI tools and more in one login.

The Prompt Vault

A growing library of proven prompts. Copy, paste, done.

AI Projects and community

Build real tools with help from coaches and peers.

2Level 2 · Certify

Certified in Applied AI.

Three parts, about eight hours, usable the next morning. Reps finish with a credential anyone can verify, which gives them instant credibility when they walk into a business and talk about AI. It's also a product they can sell to anyone who wants proof of AI skill for their career.

Includes membership access and live coaching sessions.

Curriculum · ~8 hrs✓ Verifiable
01

Think With AI

27 lessons · ~3 hrs

02

Work With AI

20 lessons · ~3 hrs

03

Automate With AI

13 lessons + capstone · ~2 hrs

100-question assessment and a human-reviewed final project

Unique certificate ID and public verification page

One-click publishing to LinkedIn

3Level 3 · Earn

AI Business in a Box.

Five AI services every small business understands in one sentence. Reps show a live demo, handle a simple setup, and earn on every business they bring on.

Show itSet it upGet paid

AI Website

A modern website built in days, with a chat assistant that answers customers 24/7.

The demo: A live site built for a business like theirs.

AI Phone Answering

Never miss a call again. AI answers, books the appointment, and texts the owner.

The demo: Call the demo line right in front of them.

AI Reviews

More 5-star reviews, requested automatically, with every review answered.

The demo: A review request text and an AI-written reply.

AI Marketing

Professional social posts and promo graphics every month, in the business's brand.

The demo: A week of posts made for their business.

AI Videos

Marketing videos of the owner, without them ever filming themselves.

The demo: An AI avatar pitching their business.

Every kit includes

Included

A demo to show

Ready-made, under a minute, no tech talk.

Included

A pitch script

What to say, and what to say when they push back.

Included

A setup guide

Step by step, designed to be done in about a day.

Included

A handoff checklist

So every client launch looks professional.

Advanced tier for top performers: AI Sales Coach and AI Sales & Marketing System, for reps ready to go deeper.

Unlocks after the core kits

The rep journey

From “I've never used AI” to their own local AI business.

Week 1

Join and learn

Membership, community, and live coaching from day one.

Weeks 2–4

Get certified

Earn a verifiable credential that builds instant trust.

Month 2

Master a kit

Pick one service, practice the demo, set up a first client.

Ongoing

Add kits, add clients

Each business they serve is a door to the other four services.

Why companies add it

A new category for your field, without building it yourself.

01

Recurring by design

Membership is monthly. Marketing and video are monthly services. The product line is built to renew, not to sell once.

02

Two markets, one rep

Reps sell learning and certification to individuals, and AI services to local businesses. Two customer pools from one product line.

03

Easy to demo

Every core service has a demo that lands in under a minute. Reps don't need to explain AI. They just show it.

04

We run the platform

Hosting, curriculum, live coaching, credential issuing and verification are all handled for you.

05

Always current

AI changes monthly. The curriculum and kits are maintained so your reps never sell something out of date.

06

Proven operator

Built by a team that has already built, scaled, and sold an AI-powered marketing technology platform.

Meet the team

Built by people who have done both.

Top-level network marketing leadership, and AI technology built and scaled for real businesses. That combination is rare. It's the reason AI in 3 fits your field.

LL

Lennon Ledbetter

Network marketing leadership

Former Amway CrownFounder, Team Builders GlobalGlobal speaker

One of the most recognized leaders in network marketing, known worldwide as a speaker and developer of leaders.

CG

Chuck Goetschel

AI technology and product

Former Amway DiamondAmway Advisory BoardFounder, Rallio

Chuck founded, scaled, and sold Rallio, an AI-powered marketing technology platform. He's the author of The Comeback Code and a keynote speaker.